Despite the fact that every year the tendency to choose women in the body as fashion models is becoming more evident, very thin girls can still be seen on the catwalks. There are several reasons for such strict requirements for the figure.
Lean models and business issues
There is a very widespread stereotype according to which men like girls with the appearance of fashion models, and that is why thin slender women are chosen for performances on the catwalks. Alas, this myth has already become the cause of death of people from anorexia. In fact, business interests are in the first place when choosing models: sewing on women with a classic model appearance is much easier and more profitable.
First of all, using classic parameters, designers get a wonderful opportunity to cut and sew according to a template. They do not take into account the peculiarities of the appearance of each fashion model, because often it is not even known who exactly will represent the thing on the catwalk. The use of traditional patterns opens up possibilities for creativity.
It is much easier to sew on thin women. There are no difficulties with the construction of patterns for wide hips and lush breasts. In a way, sewing "on a hanger" and sewing on a fashion model are the same thing, which means that the process takes less time and effort.
More styles are suitable for thin models than for full ones. They can wear banana pants, flared pants, wide-shoulder blouses, ruffled bust dresses, and it will all look good on them. If necessary, the designer can use a variety of voluminous elements without fear that the woman's figure will look too “heavy” in his clothes, and the collection will seem unattractive to the audience. It's also good for business.
Beauty canons: why models are thin
For a long time, stereotypes about the beauty of thin slender girls were widespread in society, so very strict requirements were imposed on the appearance of fashion models. These stereotypes have largely survived to this day: designers tend to choose skinny women in order to advertise their products as goods for women who are beautiful from the point of view of society. At the same time, it is interesting that in the figure of fashion models, often nothing "catches" the eye, unless the girls advertise underwear. This is also useful for the designer: the attention of the audience is riveted to the clothes, and not to the woman who wears them.
Finally, thin girls look the most attractive on the catwalk, they are most profitable to be filmed with a photo and video camera, since women usually look fuller on the screen and in glossy magazines than they really are. In order for the model's figure to look harmonious even on the cover, the model itself must be thin enough so that the visual increase of 4-5 kg does not spoil it.
