Metro is a popular newspaper among residents of large cities. The resource offers not only ads. Useful analytical articles attract the attention of the townspeople - this is the reason for the popularity of the newspaper. Advertising in Metro can be a key source of sales.
Instructions
Step 1
You can post an ad on the official website of the Metro newspaper. In this case, residents of Moscow, St. Petersburg, Yekaterinburg, Kazan, Chelyabinsk, Voronezh and Novosibirsk can see your advertisement. The newspaper not only has the widest coverage, but is also readable due to its small size (up to 16 pages) and its free cost.
Step 2
You can submit your ad by calling the editorial office: +7 (495) 787-12-11 (Moscow), +7 (812) 244-43-45 (St. Petersburg). Ask your secretary to transfer your call to direct sales. The corresponding manager will offer you several options for advertising and will inform you of the current prices. In addition, you can ask to send a catalog of services provided to you by e-mail.
Step 3
In order to count on good discounts, you need to contact the management directly at the newspaper office. Make an appointment with your direct sales manager. The addresses of the Moscow, St. Petersburg and regional editions can be found on the newspaper's website in the "Contacts" section (located at the very bottom of the news portal).
Step 4
At a meeting with a newspaper representative, try to get discounts. You can refer to the fact that you will regularly order advertising or that you have only a fraction of the required budget. You can also say in a conversation that you can place an ad with competitors. The likelihood of getting a discount depends solely on your persuasion skills. It is not so easy to get a discount on advertising services in a popular publication, but there is a chance: after all, even promoted newspapers have a need for advertisers during crises and force majeure.
