Recently, trainings have become a popular form of mastering any knowledge, skills and abilities. They come in various directions: psychological, mathematical, computer and others. How to popularize this type of activity?
Instructions
Step 1
Conduct 3-4 trainings - "locomotives", which can be absolutely free and have a purely advertising character. They should be novel and interesting to potential participants.
Step 2
Conduct trainings in small groups of 5-7 people. Such a number of participants in the process will help to achieve the most effective results, and, therefore, will give more arguments in favor of these sessions.
Step 3
Recruit qualified instructors with appropriate education for the coaching staff. Emphasize the exclusive nature of your training (highlighting the topic itself or an aspect of the presentation). Have a clear training program with specific structural steps. A well-structured model attracts a much larger number of participants.
Step 4
Create advertisements for your activities. Of course, the best form of advertising is good reviews, stories from group members to other people, etc. However, advertisements should be used in various media such as newspapers, magazines, radio, television, etc.
Step 5
In an advertisement inviting you to participate in a training or trainings, be sure to indicate the area of knowledge in which the classes will be held, the number of hours allocated for this event, the problem on which the group members are supposed to work together. Indicate the time, place and cost of the classes.
Step 6
The study room or room for the training must be equipped with all the necessary facilities. It is good if the schedule of all classes included in the training course, indicating the time of their holding, will be posted on the stand in front of the entrance or in the room itself.
Step 7
Create a website on the Internet - a business card of your training. Leave room for member feedback. Open accounts on social networks, groups, professional communities. Participate in them from the perspective of an expert. Take part in various conferences, preferably international. Communicate with professionals, create a circle of people at least of your level of professionalism.
Step 8
Create a professional product that reveals the essence of your workouts, audio or video format. It should summarize the main benefits of your training in a concise, attractive way. There should be just enough information to interest potential participants.
