The number of professional photographers is growing rapidly every year. However, choosing a professional who combines skill and creativity is not easy. That is why the promotion of a photographer should emphasize his distinctive features against the background of competitors.
Instructions
Step 1
Build a quality portfolio. Put the best works in it, combining them according to certain criteria (children, weddings, nature, etc.). Try to demonstrate your own "handwriting" of the work: interesting angles, high-quality post-processing, creative compositional solutions. The portfolio should be both in electronic form and in the form of finished photographs.
Step 2
Create a personal web page for the photographer. Today, many potential clients choose a master over the Internet by browsing the relevant sites. Create a complete and informative portal that can attract your audience. Indicate all your advantages: working conditions, studio availability, possible additional services for organizing photo sessions.
Step 3
Promote your photographer using social media. Create a group or profile where you can invite "friends". Before sending an invitation, study the potential client page. Try to choose those who are interested in photography, post interesting pictures on their page, and set a professional photo as the main one. However, for quick promotion, you can invite almost everyone to the group. Your goal in this case is to make the name of the photographer known.
Step 4
Try to expand your social circle. Attend all kinds of events, exhibitions, concerts. Enter into an agreement with an Internet portal or print publication that publishes the gossip. Gradually, the name of the photographer will become known in the relevant circles.
