From the moment of its appearance to the present day, mailing lists are the most convenient means of notifying about new events, products, materials on the site for both owners of web resources and subscribers. Wanting to protect themselves from spam, Internet users are in no hurry to enter their email addresses into subscription forms on little-known sites. Therefore, it makes sense to make mailings based on popular and reputable services.
Necessary
- - browser;
- - access to the Internet;
- - electronic mailbox.
Instructions
Step 1
Choose a suitable mailing service. It is worth giving preference to well-known and respected services with a good reputation, high audience loyalty and a large user base. For example, subscribe.ru and content.mail.ru act as such services in Runet.
Step 2
Create a mailing leader account on the site of the selected service. Go through the registration procedure by entering valid information about yourself. If necessary, confirm your registration by clicking on the link in the letter sent by the service to your mailbox. Wait for your account to be activated.
Step 3
Add one or more mailings. Log in to the service website using your credentials. Go to the section of your account dashboard that provides the mailing list maintenance interface. Create a new mailing list. Choose the name of the mailing list carefully. Most likely, you will not be able to change it yourself without contacting the service support. As practice shows, the name has a strong influence on the dynamics of the recruitment of subscribers. Make up an attractive short and long description in advance. During the creation process, enter them in the appropriate fields. This is a fairly important factor that directly affects the increase in the audience. For example, on subscribe.ru all new periodicals are announced in special newsletters. A high-quality short description can get you hundreds of subscribers almost immediately.
Step 4
Attract additional audiences. Post the announcement of the new mailing list on your websites, if available, on social networks, on Twitter.
Step 5
Start making mailings. Prepare interesting and relevant materials for the release. Log in to the website of the mailing service. Go to the section of your dashboard that provides the publishing interface. Enter the release text, add images if possible. Publish a newsletter issue. After a while, emails with entered content will be delivered to subscribers.
